Q1:產品經理提出的幾個產品概念哪一個更受目標市場歡迎?Which of the product concepts proposed by the product manager is more popular in the target market?
Q2:產品概念應該具備哪些屬性才能更好的吸引目標人群(滿足他們的需求)?What attributes should a product concept possess in order to better attract the target audience (to meet their needs)?
Q3:目標人群對概念對應產品(或同類產品)的價格敏感度如何?How sensitive is the target population to the price of conceptual products (or similar products)?
Q4:我們應當如何改善、優化我們的產品屬性(口味、功能等)以爭取目標人群最大的認同?How should we improve and optimize our product attributes (taste, function, etc.) in order to achieve the greatest recognition of the target population?
Q5:我們應當如何設計我們產品的包裝(風格、容量、使用方式等)?How should we design the packaging of our products (style, capacity, mode of use, etc.)?
Q6:我們應當如何規劃產品的傳遞渠道(代理/直營、線上/線下等)?How should we plan the product delivery channels (agency/direct marketing, online/offline, etc.)?
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